Take control of the salon's white space
The success, and smooth running, of the GAPs Into Profit campaign depend on the salon team's ability to stay in control of how many new clients are booked with each team member on each day of the week.
Know precisely how many new clients are needed
Prior to starting the GAPs Into Profit campaign, we review the last 6-8 weeks for each team member to precisely identify how many gaps were left open.
By doing this together, we can accurately predict how many new clients each team member will need, on each day of the week, to work at an 85-90% capacity.
Tools & training provided
As the columns build, we provide the salon with the tools necessary to stay on top of the GAP numbers through our online academy & our in-person training.
Be savvy
This unused time costs the salon a fortune each month.
By organising it, we ensure the revenue already coming in is protected. Then, we turn the white space into a powerful marketing tool allowing the salon to immediately generate more revenue and increase client numbers.
"IT'S AN ALL-ROUND SERVICE THAT FOCUSES ON ALL THE BUSINESS ASPECTS OF RUNNING A SUCCESSFUL SALON"
Within a few months, it became apparent our partnership was much more than just a marketing tool. If I had to put it into words, I would say it’s an all-round service that focuses on all the business aspects of running a successful salon.
Karine Jackson
Salon Owner of Karine Jackson Sustainable Hair Salon
GAPs into Profit programme will allow your business
to convert downtime into revenue
Here’s what you will get by becoming our partner salon:
GAPs Evaluation
Identify & prepare unused time within each team member’s column. We call it, “GAPs into Profit”.
Exclusivity
If your application is successful, we give your salon exclusivity within a predefined area around your salon.
New Clients
We find quality, locally sourced, new clients looking for a salon they can trust.
Booking App
Designed to keep your salon in full control of how many, and at what time, GAPs are filled by the new clients we introduce you to.
In-Salon Training
We coach your team to build their confidence in key business metrics like rebookings, retailing & cross-selling of services.
Performance App
The GAPs into Profit app allows your team to independently record their performance with each new client visit.
Reports
Displays the revenue generated from what were GAPs in your columns and clearly identifies what training is required.
Online Academy
Designed to support the in-salon training sessions & help you implement the material as habits within your team.
Business Coach
A dedicated business coach is available to support you, and your team, every step of the way.
Convert Downtime & Introduce New Clients
GAP investment strategies that are structured, controlled and supported by regular data-driven performance reports
Apply Now